Where performance
meets presence
“a bad day at the track is better than a good day at the office”
- someone very smart
who we are…
We are lovers of everything automotive. From street cars to racecars we have a deep rooted passion for all things with four wheels and a steering wheel. But just as important, we are dreamers and creators who have spent decades cutting our teeth in the professional world of art, design and advertising.
Chicane Creative takes all the knowledge and experience we have gained in our careers and pairs it with our passion for Motorsport, by creating a Motorsport Marketing Agency like no other.
An agency that cares about the sport, the participants and the incredible community that makes Motorsports so special.
An agency that believes “a rising tide lifts all boats”, and that by working with the drivers and teams who want to raise the bar for themselves we can contribute to the betterment of motorsports as a whole.
Lets work together to spread our shared passion for motorsports to everyone we meet, give more than we take, and leave the world of motorsport better than we found it.
Owner/FounderChicane CreativePatrick Douglas
Our Services
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Drivers and teams
We make drivers and teams stand out from their competition by developing bespoke marketing plans that not only tell your story, but maximize ROI.
Whether you are a grassroots driver looking to take your passion to the next level or a seasoned professional driver or race team that wants to increase brand outreach, our expertise in everything from digital and social campaigns to in-person, face-to-face trackside activations will set you apart from the rest of the paddock.
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Brands
Sponsorship and advertising in motorsports offers unmatched value. The sport uniquely combines passionate fan engagement, brand visibility, and a high-performance image. Motorsports audiences are deeply loyal—not only to their favorite teams and drivers but also to the brands that support them. Every lap, pit stop, and podium finish becomes an opportunity for a sponsor’s logo, colors, and message to be seen by live spectators, global broadcast viewers, and across social media channels. The dynamic nature of the sport ensures repeated brand impressions in exciting, high-energy contexts, strengthening brand recall and positive associations.
From grassroots racing to top-tier championships, the marketing reach extends well past the race weekend through highlight reels, merchandise, and long-term fan content consumption, delivering an exceptional return on investment for brands looking to stand out in a crowded marketplace.
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!